msiСовременная наука и инновацииModern Science and Innovations2307-910XNorth-Caucasus Federal University10.37493/2307-910X.2021.4.28msi-495Research ArticleДИСКУССИОННЫЕ СТАТЬИDISCUSSION PAPERSАНАЛИЗ ТУРИСТИЧЕСКОЙ ОТРАСЛИ РОССИИ В КОНТЕКСТЕ СОВРЕМЕННЫХ РЕАЛИЙANALYSIS OF THE RUSSIAN TOURISM INDUSTRY IN THE CONTEXT OF MODERN REALITIESГончаровА. Н.GoncharovA. N.noemail@neicon.ruГубиеваЗ. А.GubievaZ. A.gubieva96@mail.ruХубуловаВ. В.KhubulovaV. V.wave71@yandex.ruЮдинаТ. А.YudinaT. A.uvsr@mail.ruПерцеваяЕ. Н.PertsevayaE. N.epertsevaya@ncfu.ruЛавроваТ. Н.LavrovaT. N.tlavrova@ncfu.ruСеверо-Кавказский федеральный университетРоссияNorth-Caucasus Federal UniversityRussian FederationРоссийская академия народного хозяйства и государственной службы при Президенте РФРоссияThe Russian Academy of National Economy and Public Administration under the President of the Russian FederationRussian FederationСочинский государственный университетРоссияSochi State UniversityRussian Federation20210408202204241248Copyright © Гончаров А.Н., Губиева З.А., Хубулова В.В., Юдина Т.А., Перцевая Е.Н., Лаврова Т.Н., 20222022Гончаров А.Н., Губиева З.А., Хубулова В.В., Юдина Т.А., Перцевая Е.Н., Лаврова Т.Н.Goncharov A.N., Gubieva Z.A., Khubulova V.V., Yudina T.A., Pertsevaya E.N., Lavrova T.N.Данная работа распространяется под лицензией Creative Commons Attribution 4.0.This work is licensed under a Creative Commons Attribution 4.0 License.https://msi.elpub.ru/jour/article/view/495

The tourism industry in Russia is in the process of digital transformation, which is aimed at modifying the paradigm of domestic tourism. In this context, special attention is paid to domestic tourism, as due to the spread of the coronovirus infection COVID-2019, some countries "giants" in the field of economic efficiency in tourism were forced to close their borders because of the epidemiological situation. As a consequence, in the era of "self-isolation," the main trend in tourism was virtual tourism, which was available through digital platforms.

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The authors declare that there are no conflicts of interest present.